Westfield Group
A Full Fashion Extravaganza Coming To 8 U.S. Markets
Celebrity Guests Including TLC’s Stacy London to Appear at Cross-Country Tour Between October 8 and November 7
Westfield is delighted to announce the opening of the 2010 Westfield Style Tour, a series of weekend-long fashion and beauty events to be held at eight Westfield shopping centers during October and November 2010.
The award-winning Westfield Style Tour, produced by IMG (the producers of New York’s Mercedes-Benz Fashion Week) and sponsored by Virgin Mobile, features two full days of a complete fashion experience, including:
* Celebrity Appearances
* Free Private Fashion Consultations with Professional Stylists
* Free Beauty Makeovers from the Hottest Brands (Mac, Origins, Estee Lauder, Aveda)
* Fashion Shows Revealing the Latest Fall Fashion Trends
* Entertainment, Gifts and Prizes
Stylist Stacy London, star of TLC’s “What Not to Wear,” will appear at five Westfield shopping centers, hosting exclusive style seminars on the Westfield Fashion Stage and will also offer fall fashion tips and advice to all Westfield shoppers in attendance. Other celebrity guests include Leanne Marshall and Christopher Collins from the hit fashion television series “Project Runway”.
Free and open to the public, the Westfield Style Tour treats customers to a true fashion experience. When arriving at the center, shoppers will be invited to relax in the exclusive Westfield Style Tour lounge where they receive Westfield’s “WStyle” magazine, a guide to the season’s hottest fashion trends. This guide includes fashion and beauty tips from Stacy London, trends from Mercedes-Benz Fashion Week, plus a fun and easy “3 Steps To Style” quiz that helps guests to identify their Fall fashion needs.
Then, visitors will be escorted to indulge in a free detailed fashion consultation with a professional wardrobe stylist, complete with fashion recommendations pulled from the Westfield Style Closet – showcasing the hottest fall trends from popular Westfield retailers such as Coach, Bebe, Kate Spade, H&M, XXI Forever, and Gap.
Once guests have found their perfect outfit from the Westfield Style Closet, they are invited to have a free make-up consultation at the Beauty Bar, featuring samples and demonstrations of “can’t-miss” looks in makeup and accessories.
Armed with a new look and expert fashion advice, the budding fashionistas will have a chance to hear style secrets from Stacy London or one of the guests from “Project Runway”, and also receive discount cards and special incentives from participating retailers. In addition, lucky shoppers can win a trip to Fashion Week 2011 in New York City or can qualify to win a $2,500 shopping spree.
The complete 2010 Westfield Style Tour schedule is:
Westfield Southcenter – Seattle, WA October 8-9, 2010
Featuring Leanne Marshall, Project Runway Season 5 Winner (Oct 8-9)
Westfield Brandon - Brandon, FL October 8-9, 2010
Westfield Fox Valley – Aurora, IL October 16-17, 2010
Featuring Stacy London, From TLC’s What Not To Wear (Oct. 16)
Westfield Annapolis – Annapolis, MD October 16-17, 2010
Featuring Stacy London, From TLC’s What Not To Wear (Oct. 17)
Westfield Garden State Plaza - Paramus, NJ October 22-23, 2010
Featuring Stacy London, From TLC’s What Not To Wear (Oct. 23)
Westfield San Francisco Centre – San Francisco, CA October 23-24, 2010
Featuring Christopher Collins, Project Runway Season 8 (Oct. 24)
Westfield Topanga – Los Angeles, CA November 6-7, 2010
Featuring Stacy London, From TLC’s What Not To Wear (Nov. 6)
Westfield North County – San Diego, CA November 6-7, 2010
Featuring Stacy London, From TLC’s What Not To Wear (Nov. 7)
